Our mission is to ensure that trade in wild species is legal and sustainable, for the benefit of the planet and people
TRAFFIC’s mission is built on the long-term vision of the Kunming-Montreal Global Biodiversity Framework: a world living in harmony with nature where by 2050, biodiversity is valued, conserved, restored, and wisely used, maintaining ecosystem services, sustaining a healthy planet and delivering benefits essential for all people.
Our mission is closely linked with the Sustainable Development Goals, particularly those related to terrestrial and marine ecosystems and sustainable production and consumption.
Our work reinforces the vision for legal and sustainable international trade set out in the CITES Strategic Vision for 2021-2030 and the focus on sustainable use of biodiversity set out in the Convention on Biological Diversity.
To realise this long-term mission, we have set two specific goals to guide our work through 2030, linked to the targets of the Global Biodiversity Framework:
- Illegal and unsustainable trade in wild species will be significantly reduced by 2030;
- Legal and sustainable trade in wild species will provide significantly increased social, economic, and environmental benefits for people by 2030.
Our 2030 Strategy lays out a detailed theory of change and five priority pathways to reach these two goals.
Our five priority pathways to drive sustained, systemic change.
Showcasing how we deliver results on the ground.
Collaboration with public, private, and civil society partners deepens our work and impact.