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Behaviour change practitioners participate in the workshop which marked the launch of the new online toolkit

Changing behaviour to reduce demand for illegal wildlife products

Behaviour change practitioners participate in the workshop which marked the launch of the new online toolkit

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Published 25 July 2016

Changing consumer choice advice a few clicks away

Cambridge, UK, 25th July 2016—A new Tool to support collaborative efforts in influencing purchasing preferences and buyer behaviour was unveiled today, with the launch of the Wildlife Consumer Behaviour Change Toolkit. 

Changing behaviour to reduce demand for illegal wildlife products

Report author(s):
TRAFFIC, Gayle Burgess

Publication date:
July 2016


Notes:

The Toolkit and Hong Kong workshop on Changing Behaviour to Reduce Demand for Illegal Wildlife Products are generously support by the United States Agency for International Development (USAID), through the IUCN and TRAFFIC-led Wildlife TRAPS Project, GIZ on behalf of the German Federal Ministry for Economic Cooperation and Development (BMZ) and the German Federal Ministry for Environment, Nature Conservation, Building and Nuclear Safety (BMUB) and Defra, plus additional support from the World Bank and partner organization WWF.